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Ideas Fair

The Ideas Fair is meant to generate new ideas on global problem-solving for the GES community. These ideas are not sufficiently researched and developed to be discussed in a panel, but they have the potential of contributing to the solution of global problems in the future. The Ideas Fair is meant to give these nascent inspirations an initial airing.

The Ideas Fair is an opportunity for GES participants to communicate potentially important ideas in the service of global problem-solving. Each Idea focuses on a novel, unconventional way of dealing with a well-defined global challenge. It must represent out-of-the-box thinking with a large potential global payoff.

How Great Ideas Are Born

by Corina Murafa

When do brilliant ideas pop up in our minds? When we read a good book? When we shower? When we drink wine? When we have engaging conversations with friends?

The little idea-generating mechanism in our brains probably functions differently from person to person.

We don’t know how ideas for global problem-solving came in the minds of the Global Economic Symposium 2011 participants. But we know some of them had the courage to present them publicly, in three repetitive slots of 10 minutes each, in front of a diverse public – willing both to support and criticize them.



The Ideas Fair brought together ten GES2011 participants with original ideas, not yet developed enough to be presented in a panel. They ranged from bike-sharing services in developing countries, to creating an International Water Comission, to changing the accounting rules for water in the food supply chain. They were proposed either by accomplished academia, journalists or business representatives present as speakers at the symposium or by the Global Economic Fellows.

These ideas have great chances of being developed into fully-fledged projects.

Watch how they caught life at GES2011! Corina Murafa is engaged as a blogger on


All Ideas

John Anthony (Tony) Allan
Head of the London Water Research Group, King’s College London and School of Oriental and African Studies of the University of London


Changing the accounting rules for water in the food supply chain getting blind rule makers to see.

Cesar Cunha Campos
Director of FGV Projects, Getulio Vargas Foundation


How to increase energy access as a booster of social development, reconciling higher food production with environmental sustainability
John W. McDonald
Co-Founder, CEO, and Chairman, The Institute for Multi-Track Diplomacy


Creating an international water commission.

Peter Hille
Editor, Deutsche Welle


Miriam Müthel
Assistant Professor, WHU–Otto Beisheim School of Management

Roberto Randazzo
Partner, R&P Legal


Global social investment fund
John Piggott
Scientia Professor of Economics, Centre of Excellence in Population Ageing Research (CEPAR)


How ICT can reduce healthcare costs?
Caroline Thiedig
Principal, Booz & Company


Paul Wallace
European Economics Editor, The Economist


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